Our Story

At Out East, we believe exceptional wine is more than a drink—it’s a lifestyle, a story, and a commitment to sustainability. Proudly boasting a 100% sustainable portfolio, our Cru Classé Rosé has earned the highest level of sustainability certification in France, setting a new standard for conscious luxury.

Founded in New York City, Out East is a female co-founded, purpose-driven wine company redefining the modern wine experience. Our mission is simple: to craft premium, world-class wines in partnership with the most esteemed producers while fostering a community that celebrates elevated, effortless living.

More than just a wine, Out East is a movement—a celebration of connection, culture, and the art of living well. Through thoughtful brand activations, exclusive collaborations, and immersive storytelling, we cultivate a vibrant community that embodies the spirit of being ‘Out East.’

Out East’s Rosé Cru Classé is the first-ever classified Provence rosé released by an American wine brand.

This pioneering partnership with Domaine de la Croix—one of the 18 esteemed “cru classé” estates in Provence—brings together rich heritage, exclusive terroir, and masterful winemaking to create a luxury rosé unlike any other.

Nestled in the heart of the Saint-Tropez peninsula, the 110-hectare estate of Domaine de la Croix benefits from a microclimate that enhances the elegance, finesse, and freshness of our Rosé Cru Classé. The result? A nuanced, complex rosé with a bright pale pink color, expressive notes of peach and red fruits, and a beautifully balanced finish.

Club Out East

Expect more than wine.

Expect access—to curated events, first tastes, and members-only perks designed to bring the South of France a little closer to home.